If you’re looking for a deal on anything Apple sells—an iPad, Apple Watch, AirPods, MacBook, iPhone or anything else—there’s no better time to get one than Black Friday. No matter what you’re looking to buy, you’re going to find a great price—and some are at the lowest we’ve ever seen.

The sales start earlier every year, but the best deals are usually seen between Black Friday (November 29) and Cyber Monday (December 2). However, as we head into Black Friday week, we’re already seeing fantastic deals, so you might not want to wait. We’ll be updating this page regularly as more discounts come in.

If you want to know what Apple is doing for Black Friday, it’s offering gift cards up to $200/£160 with select purchases. We have the details of that deal and what’s included in our Apple’s 2024 Black Friday Shopping Event article.

Apple Black Friday 2024 deals: The best deals on every Apple product

Black Friday is a great time to get an Apple product for less, but the discounts come and go very quickly. Stay tuned to this page up to and throughout the Black Friday weekend as we update you with the best prices on new Apple products as they arrive.

Many of the best deals we see are on Amazon U.S. or Amazon U.K., but we’ll also be checking resellers such as Best Buy, B&H and Walmart in the U.S. and KRCS, AO, Argos, John Lewis, Currys, Laptops Direct and eBuyer in the U.K.

MacBook Air and MacBook Pro deals for Black Friday 2024

Apple released new MacBook Pros with M4 chips in late October 2024. At the same time, it upgraded the RAM in all MacBook Air models from 8GB to 16GB for the same starting prices, effectively a $200/£200 discount. So if you’re shopping make sure the model you’re buying has 16GB of RAM. We don’t recommend buying a model with 8GB of RAM unless it’s much more than $200/£200 cheaper than the 16GB model.

U.S.

• Amazon, M4, 14-inch MacBook Pro, 512GB/16GB RAM: $1,399 ($200 off, MSRP $1,599)
• Amazon, M4 14-inch MacBook Pro, 1TB/16GB RAM: $1,599 ($200 off, MSRP $1,799)
• Amazon, M4 16-inch MacBook Pro, 512GB/24GB RAM: $2,199 ($300 off with coupon, MSRP $2,499)

• Amazon, 13-inch MacBook Air, M2 (8-core GPU, 256GB/16GB RAM): $749 ($250 off, MSRP $999)
• Amazon, 13-inch MacBook Air, M3 (8-core GPU, 256GB/16GB RAM): $844 ($255 off, MSRP $1,099)
• Amazon, 15-inch MacBook Air, M3 (8-core GPU, 256GB/16GB RAM): $1,044 ($255 off, MSRP $1,299)
• Amazon, 15-inch MacBook Air, M3 (8-core GPU, 512GB/16GB RAM): $1,234 ($265 off, MSRP $1,499)

Foundry

Additionally, Apple’s older MacBook Pro models are on clearance as retailers look to clear out remaining stock:

• Best Buy, M3 14-inch MacBook Pro, 512GB/8GB RAM: $1,199 ($400 off, Was $1,599 – Clearance)
• B&H, M3 Pro 14-inch MacBook Pro, 512GB/18GB RAM: $1,699 ($300 off, Was $1,999 – Clearance)
• Best Buy, M3 Pro 14-inch MacBook Pro, 1TB/18GB RAM: $2,099 ($300 off, Was $2,399 – Clearance)
• Best Buy, M3 Pro 16-inch MacBook Pro, 512GB/18GB RAM: $1,999 ($500 off, Was $2,499 – Clearance)
• Best Buy, M3 Pro 16-inch MacBook Pro, 512GB/36GB RAM: $2,399 ($500 off, Was $2,899 – Clearance)

U.K.

• KRCS, M4 14-inch MacBook Pro, 512GB/16GB RAM, £1,439.10 (£159 off, RRP £1,599)
• KRCS, M4 14-inch MacBook Pro, 1TB/16GB RAM, £1,619.10 (£179 off, RRP £1,799)
• KRCS, M4 Pro 14-inch MacBook Pro, 512GB/24GB RAM, £1,799.10 (£199 off, RRP £1,999)
• KRCS, M4 Pro 16-inch MacBook Pro, 512GB/24GB RAM, £2,249.10 (£250 off, RRP £2,499)
• KRCS, M4 Pro 16-inch MacBook Pro, 1TB/36GB RAM, £3,149.10 (£349 off, RRP £3,499)
• KRCS, 13-inch MacBook Air, M2 (8-core GPU, 256GB/16GB RAM) £899.10 (£100 off, RRP £999)
• KRCS, 13-inch MacBook Air, M3 (8-core GPU, 512GB/16GB RAM) £989.10 (£110 off, RRP £1,099)
• Amazon, 13-inch MacBook Air, M3 (8-core GPU, 512GB/24GB RAM) £1,345.39 (£150 off, RRP £1,499)
• KRCS, 15-inch MacBook Air, M3 (10-core GPU, 256GB/16GB RAM) £1,169.10 (£129 off, RRP £1,299)
• KRCS, 15-inch MacBook Air, M3 (8-core GPU, 512GB/16GB RAM) £1,349.10 (£149 off, RRP £1,499)

Apple’s older MacBook models are on clearance at the following retailers:

• Argos, M3, 14-inch MacBook Pro, 10-core GPU, 512GB/8GB RAM: £1,299 (£400 off, Was £1,699- Clearance)
• Argos, M3, 14-inch MacBook Pro, 10-core GPU, 1TB/8GB RAM: £1,499 (£400 off, Was £1,899 – Clearance)
• Amazon, M3 Pro 14-inch MacBook Pro, 512GB/18GB RAM: £1,699 (£400 off, Was £2,099 – Clearance)
• Argos, M3 Pro 14-inch MacBook Pro, 1TB/36GB RAM: £2,799 (£500 off, Was £3,299 – Clearance)
• Argos, M3 Pro 16-inch MacBook Pro, 512GB/18GB RAM: £2,099 (£500 off, Was £2,599 – Clearance)
• John Lewis, M3 Pro 16-inch MacBook Pro, 512GB/36GB RAM: £2,549 (£450 off, Was £2,999 – Clearance)
• Amazon, 13-inch MacBook Air, M2 (10-core GPU, 512GB/8GB RAM) £949 (£150 off, Was £1,099 – Clearance)

iMac and Mac mini deals for Black Friday 2024

The iMac and Mac mini both received new M4 chips in October, with the Mac mini also getting a dramatic redesign that shrunk the case down to just 5 inches. Like the MacBooks, these new Macs now start at 16GB of RAM, an option that was previously an extra $200/£200. So be sure to double-check that you’re buying the updated model with an M4 processor. Older iMacs only offer 8GB of RAM, so the price should match that.

Foundry

U.S.

• Amazon, Mac mini, M4, 16GB RAM, 256GB: $559 ($40 off, MSRP $599)
• Amazon, Mac mini, M4, 24GB RAM, 512GB: $890 ($109 off with coupon, MSRP $999)
• Amazon, Mac mini, M4 Pro, 24GB, 512GB: $1,349 ($50 off, MSRP $1,399)
• Amazon, M4 iMac, 8-core CPU/GPU, 16GB RAM, 256GB: $1,150 ($149 off with coupon, MSRP $1,299)
• Amazon, M4 iMac, 10-core CPU/GPU, 16GB RAM, 256GB: $1,350 ($149 off with coupon, MSRP $1,499)
• Amazon, Apple Studio Display (Tile-Adjustable Stand): $1,300 ($299 off, MSRP $1,599)

There are savings on the older models as well:

• Amazon, M2 Mac mini, 8GB RAM, 256GB: $499 ($100 off, MSRP $599 – Clearance)
• Amazon, M3 iMac, 8-core GPU, 8GB RAM, 256GB: $1,119 ($180 off, MSRP was $1,299 – Clearance)
• Amazon, M3 iMac, 10-core GPU, 8GB RAM, 256GB: $1,150 ($350 off, MSRP was $1,499 – Clearance)

U.K.

In the U.K. when Apple announced the iMac and Mac mini in 2024 it dropped prices compared to the previous generation, so keep this in mind if considering a discount on an M3 model.

• KRCS: M4 Mac mini, 256GB/16GB RAM, £539.10 (£59.90 off, RRP £599)
• KRCS: M4 Pro Mac mini, 512GB/24GB RAM, £1,259.10 (£140.90 off, RRP £1,399)
• KRCS: M4 iMac, 8-core GPU, 256GB/16GB RAM, £1,169.10 (£129.90 off, RRP £1,299)
• KRCS: M4 iMac, 10-Core GPU, 256GB/16GB RAM, £1,349.10 (£149.90 off, RRP £1,499)

These older models are also discounted:

• Amazon: M2 Pro Mac mini, 512GB/16GB RAM: £1,197 (£201 off, RRP was £1,399 – Clearance)
• Amazon: M2 Mac mini, 256GB/8GB RAM: £469 (£180 off, RRP was £649 – Clearance)
• Amazon: M2 Mac mini, 512GB/8GB RAM: £638 (£211 off, RRP was £849 – Clearance)
• John Lewis, 24-inch M3 iMac,10-core GPU, 512GB/8GB RAM: £1,493 (£305 off, RRP was £1,799 – Clearance)

AirPods deals for Black Friday 2024

The AirPods 4 with and without ANC are Apple’s newest earbuds that replaced the AirPods generation 2 and 3 in September. Apple also updated the AirPods Max with a USB-C port in September, but otherwise, it’s the same as the Lightning model. And while the AirPods Pro 2 are a couple of years old, Apple added a new feature in iOS 18,1 that lets it work as a hearing aid.

We usually see some tremendous savings on the standard AirPods over Black Friday, but this year beware: you may see a blowout deal on the older models, but unless you’re on a very tight budget, our advice is that even if you see a good deal on the AirPods 3 you should spring for one of the AirPods 4 models on sale even if they cost more. The AirPods 4 without ANC cost $129/£129 and compare very favorably with the AirPods 3 which used to cost $179/£179.

Petter Ahrnstedt

U.S.

U.K.

There are also savings on older models, but as we mentioned above, we recommend skipping any AirPods 3rd gen deals because the AirPods 4 are much better.

Apple Watch deals for Black Friday 2024

Mike Sawh

Apple launched the Apple Watch Series 10 with a slightly larger screen in September 2024 as well as a new black color for the Apple Watch Ultra. Traditionally, any savings around $50 is an excellent deal. Look out for the Apple Watch Series 9 as there may be some deals on the discontinued model.

U.S.

• Amazon, Apple Watch Series 10 (42mm): $329 ($70 off, MSRP $399)
• Amazon, Apple Watch Series 10 (46mm): $359 ($70 off, MSRP $429)
• Amazon, Apple Watch SE 2 (40mm): $149 ($100 off, MSRP $249)
• Amazon, Apple Watch SE 2 (44mm): $199 ($80 off, MSRP $279)
• Amazon, Apple Watch Ultra 2: $700 ($99 off, MSRP $799)
• Amazon, Apple Watch Series 9 (41mm): $280 ($119 off, MSRP was $399 – Clearance)

U.K.

• Amazon, Apple Watch Ultra 2 (49mm, GPS + Cellular): £769 (£30 off, RRP £799)
• Amazon, Apple Watch Series 10 (46mm): £409 (£20 off, RRP £429)
• Amazon, Apple Watch Series 10 (42mm): £379 (£20 off, RRP £399)
• Argos, Apple Watch SE (40mm) (2022): £199 (£20 off, RRP £219)
• Argos, Apple Watch Series 9 (45mm): £329 (£100 off, RRP was £429 – Clearance)
• Argos, Apple Watch Series 9 (41mm): £299 (£100 off, RRP was £399 – Clearance)

iPad deals for Black Friday 2024

Apple updated all of its iPads in 2024 with the exception of the 10th-gen entry-level model (though it did get a price cut to $349). The iPad mini was the most recent model to get a refresh, with a new chip and 8GB of RAM. We are seeing some good deals on new iPads.

Foundry

U.S.

• Amazon, iPad mini (A17 Pro, 128GB): $400 ($99 off with coupon, MSRP $499)
• Amazon, 11-inch M2 iPad Air (128GB): $499 ($100 off, MSRP $599)
• Amazon, 13-inch M2 iPad Air (128GB): $699 ($100 off, MSRP $799)
• Amazon, 11-inch M4 iPad Pro (256GB, 8GB RAM): $850 ($149 off with coupon, MSRP $999)
• Amazon, 11-inch M4 iPad Pro (2TB, 16GB RAM): $1,699 ($300 off, MSRP $1,999)
• Amazon, 13-inch M4 iPad Pro (256GB, 8GB RAM): $1,099 ($200 off, MSRP $1,299)
• Amazon, 10th gen iPad (64GB): $259 ($90 off, MRSP $349)

U.K.

• Amazon, 11-inch iPad Air (M2, 128GB): £559.97 (£39 off, RRP £599)
• Amazon, 11-inch iPad Air (M2, 512GB): £843.97 (£55 off, RRP £899)
• Amazon, 13-inch iPad Air (M2, 128GB): £749 (£50 off, RRP £799)
• Amazon, 13-inch iPad Air (M2, 512GB): £1,029.97 (£70 off, RRP £1,099)
• KRCS, 11-inch M4 iPad Pro (256GB): £979.02 (£19.98 off, RRP £999)
• Amazon, 11-inch M4 iPad Pro (512GB): £1,123.97 (£75 off, RRP £1,199)
• John Lewis, 13-inch M4 iPad Pro (256GB): £1,249 (£50 off, RRP £1,299)
• Amazon, 13-inch M4 iPad Pro (512GB): £1,410 (£89 off, RRP £1,499)
• KRCS, iPad mini (2024, A17 Pro, 128GB): £489.02 (£9.98 off, RRP £499)
• KRCS, iPad mini (2024, A17 Pro, 256GB) £587.02 (£11.98 off, RRP £599)
• KRCS, iPad mini (2024, A17 Pro, 512GB): £783.02 (£15.98 off, RRP £799)
• Amazon, 10th-gen iPad (64GB): £299 (£30 off, RRP £329)
• Amazon, 10th gen iPad (256GB): £437.69 (£61 off, RRP £499)

iPhone deals for Black Friday 2024

U.S.

Most iPhone deals in the U.S. are through carriers and require a trade-in or adding a new line. You can read our best Black Friday iPhone deals roundup for more information.

U.K.

David Price / Foundry

• Amazon, iPhone 16, 128GB, £779 (£20 off, RRP £799)
• Amazon, iPhone 16 Pro, 128GB, £979 (£20 off, RRP £999)
• Amazon, iPhone 16 Pro Max, 256GB, £1,179 (£20 off, RRP £1,199)
• Amazon, iPhone 15, 128GB, £649 (£50 off, RRP now £699)
• Amazon, iPhone 15 Plus, 128GB, £779 (£20 off, RRP now £799)
• Amazon, iPhone 15 Pro, 256GB, £949 (£150 off, RRP was £1,099 – Clearance)
• Amazon, iPhone 15 Pro Max, 256GB, £1,049 (£150 off, RRP was £1,199 – Clearance)
• Amazon, iPhone 14: £549 (£50 off, RRP now £599)
• Amazon, iPhone SE (64GB): £379 (£50 off, RRP £429)
• Amazon, iPhone 13 (128GB): £449 (RRP was £499 – Clearance)

Apple accessories deals for Black Friday 2024

In October, Apple updated its Mac accessories with USB-C ports but didn’t bring any other changes. If you’re buying a new Apple Pencil the Apple Pencil Pro is the newest model and compatible with the iPad Pro, iPad Air, and iPad mini. The USB-C Apple Pencil is also compatible with these models as well as the 10th-gen iPad, but doesn’t have squeeze gestures or magnetic charging. If you see a deal on the any Apple Pencils make sure they work with your iPad!

Thiago Trevisan/Foundry

U.S.

• Amazon, Magic Keyboard with Touch ID: $128 ($20 off, MSRP $149)
• Amazon, Magic TrackPad: $109 ($10 off, MSRP $129)
• Amazon, Magic Mouse: $68 ($11 off, MSRP $79)
• Amazon, Black Magic Mouse: $80 ($19 off, MSRP $99)
• Amazon, Apple Magic Keyboard for 11-inch iPad Pro M4: $249.99 ($50 off, MSRP $299)
• Amazon, Apple Magic Keyboard Folio for 10th gen iPad: $199 ($50 off, MSRP $249)
• Amazon, Apple Magic Keyboard for 11-inch iPad Air M2: $224.99 ($50 off, MSRP $299)
• Amazon, AirTags 4-pack: $73 ($26 off, MSRP $99)
• Amazon, AirTag, single: $24 ($5 off, MSRP $29)
• Amazon, Apple MagSafe Charger (2m): $35 ($14 off, MSRP $49)

U.K.

• KRCS, Magic Keyboard with Touch ID: £119 (£30 off, MSRP £149)
• KRCS, Magic Keyboard with Touch ID & numeric keys: £145 (£34 off, MSRP £179)
• Amazon, Magic Keyboard with Numeric Keypad (no Touch ID): £109.65 (£20 off, RRP £129)
• John Lewis, Magic Keyboard (no Touch ID): £84.15 (£14.85 off, RRP £99)
• Amazon, Magic Trackpad (Black): £129 (£20 off, RRP £149)
• Amazon, Magic Mouse: £53 (£26 off, RRP £79)
• Amazon, Magic Keyboard for iPad Pro 11-inch M4: £284 (£15 off, RRP £299)
• Amazon, Magic Keyboard Folio for iPad (10th generation): £199 (£50 off, RRP £249)
• Amazon, AirTag (4 pack): £84 (£35 off, RRP £119) 
• Amazon, Single AirTag: £28 (£7 off, RRP £35)
• Amazon, Apple TV 4K, 128GB: £158 (£11 off, RRP 169)

Apple display deals for Black Friday 2024

Every year Apple holds a shopping event from Black Friday (November 29 in 2024) to Cyber Monday (December 2). However, since Apple rarely discounts its products, the event consists of gift card offers rather than actual savings. The newest products are excluded, so don’t expect any offers on the iPhone 16 or new MacBooks.

You can get gift cards for the following amounts with the following purchases made on Apple’s U.S. site or Apple’s U.K. site. Here’s how it compares to last year and the year before.

Black Friday 2024: Where to shop for Apple deals

Stay tuned to Macworld throughout November to find the best deals as they arrive. But if you’re looking for a specific color or capacity, you can check out the following retailers. In the U.S., here are the best stores to shop for Black Friday deals:

If you’re based in the U.K., you’ll find deals at the following shops:

Black Friday 2024: Best deals for Apple products

Check out these roundups for the best Apple deals: